Baselworld 2011: my visit at the Breguet booth

Apr 03, 2011,06:52 AM
 

I found the 2011 Baselworld fair quite disappointing if we only look at the novelties coming from the big players located at the groundfloor of the Hall 1... except maybe from Breguet.

Year after year, we really feel that Swatch Group becomes more and more ambitious with Breguet and that the results have started to be more visible. This 2011 collection is a proof of this ambition: Breguet is a brand on the move!

First of all, I would like to tell you that I couldn't see all the new watches including sadly the Grande Complication reference 7887. But the Breguet team did its best to show me all the watches available in this very busy booth. It wxas not an easy task!  A big thank to them!

Let's start with maybe the most impressive watch of the classique collection: the Hora Mundi (reference 5717).

When I read the press release, I deeply regreted that the 5717 was not a classic worldtimer watch. I was totally wrong. I think now that the watch is great because it is not a worldtimer watch. In this year full of "Travel & multi timezones" watches, Breguet had the will to unveil something different. And it is at the end, the good option IMHO. After all, Vacheron already presented an impressive worldtimer and it would have been difficult to add an extra-value to this watch. With the Hora Mundi, Breguet defines the most clever and useful dual timezone watch.

The 5717 is not a classic dualtime: you can program it. You select the timezones of the two cities you wish to follow (for example Paris and Rio) by displaying their local times. With the crown/pusher located at 8 o'clock you choose and program these two cities and after this step, you can quickly switch from one city to the another one to display its local time on the dial. Of course, all the data displayed on the dial are in coherence including the date.

It is very easy to operate this clever system which brings something innovating in this world of travel watches.

3 dials are available: America / Europe&Africa / Asia&Oceania: that's a very good point. Breguet took this decision because they considered that the whole world on the dial would have been too confusing.

Movement uses the caliber 777 has a base. This caliber has a silicon escapement, I would have prefered a classic one, my trust is this type of escapement is not full for the time being. Maybe it is a strange behaviour from my part but sometimes when you have something in your head... it is difficult to change your mind.

Anyway, the watch, with its 44mm case is beautiful and clever: in a few words, one of my fav watches of the fair. Case is available in PG or in PT.





















Let's discover now a new Moonphase watch: the Classique Moon Phases.

For me, this watch is a dream which comes true. I love the Moon Phases watches without any date display. I regretted many time that the watch inspired by the n°5 (the 3137) replaced the small second hand by a date indicator.

Hopefully, the Classique Moon Phases is unveiled ! The 7787 is available in two sizes (36 or 39mm) and with two dials (guilloché or enamel). The layout of the dial is very different from the 3137 and the Moon Phases display is located on the top just to show that it is the key complication of the watch. The large power reserve display brings dynamism on the dial. Maybe some would have prefered it without.

Caliber is the 591 (Lemania 8810) and features a nice guillochage on the rotor.

The 7787 also has a version with gems setting: in that case, it becomes the reference 8788.

I was seduced by this 7787: thanks to its central second hand, the dial is less static than the 3137 one and its layout makes it very attractive.

39mm case:













36mm case with gems setting:







36mm case:
 








Without any surprise, the Tradition 40mm (reference 7057) becomes available with the black electroplated 18K gold dial combined with two cases (PG & WG) and with two types of movement finishings (anthracite grey alloy and rose goldplate)

I love the feeling of depth and the size of the watch... and I would have prefered a different power reserve hand location: I prefer to see it close to the dial like with the 37mm version and not on the dial.
















For the Ladies, Breguet presented this nice Marine Chronograph (reference 8827) based on the Lemania 1050: its white color and the MOP dial work very together. Diameter is 34,6mm.









We stay with the Ladies' watch with this PG with gems setting Reine de Naples (reference 8918): I consider the Reine de Naples as one of the most beautiful Ladies' watches of the industry: this version is gorgeous. The watch is still powered by an automatic Lemania movement.









We enter a new world with this Titanium Type XXI powered by caliber 584 (Lemania Automatic chronograph): the watch is available with a leather strap or with a titanium bracelet. It has a more "sportive", more "all-road" design than the other Type XXI of the collection due to its black bezel. I would have prefered it without the date window but this Type XXI (reference 3810) is a very credible watch in this segment.

















With the Type XXI, far from the collection classique of the beginning, I finish my report. As I said in the first words of the report, Breguet was maybe the most active brand amongst the top ones  at this 2011 Basel fair. The 5717 and the 7787 are true beauties and I hope you will be able to see them soon at your AD.

I would like to thank a lot the whole Breguet team for the warm welcome !

Fx  


More posts: 313738108918ClassiqueClassique Power ReserveMarine Reine de NaplesTransatlantiqueTransatlantique Type XXI Flyback - SteelType XXType XXI

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Comments: view entire thread

 

Wow, that dual-time is really something!

 
 By: KIH : April 3rd, 2011-08:05
Thank you, FX, for the report. I had almost forgot about Breguet at Basel and now here it is. Very impressive some of the novelties and I agree that the dual time is very clever. A bit big, but interesting function. I still only wish that the watch were u... 

Type XXI

 
 By: icyremy : April 3rd, 2011-10:40
Firstly, Thank you very much for all the great pictures you shared with us. I think I am looking forward to seeing the real Type XXI watch in person. I am in love with titanium material because it is so light.

Impressive line-up ...

 
 By: AndrewD : April 3rd, 2011-16:42
I am very impressed with the Breguet offerings this year. I wish the dual time Ref. 5717 was 40 or 42mm, but the complication is beautifully executed and the 3 dials are a lovely thought; rare to see Australia and New Zealand so accurately rendered. The m... 

Andrew, I agree re the 40mm La Tradition, but

 
 By: CaliforniaJed : April 3rd, 2011-18:41
in person I like it more than in photos. Nonetheless, 37mm is the one to have, IMO, in yellow gold, of course. Best, CaliforniaJed

I wanted to like it ...

 
 By: AndrewD : April 3rd, 2011-19:44
... because I realise that for many wrists the 37mm La Tradition is on the small side, even if perfectly proportioned. So like you, I tried the 7057 on in a Boutique. It does have a more modern feel to it. But I don't like the way the sides have to slope ... 

All valid points. [nt]

 
 By: CaliforniaJed : April 3rd, 2011-22:23
No message body

Nothing impressive.

 
 By: chronos-lorien : April 4th, 2011-05:42
Modern disgns are far from symmetry of pieces made by Breguet himself. Only 7337 is close to historic symmetry approach. IMHO

Symmetry is not the first world which comes to my mind...

 
 By: foversta : April 4th, 2011-14:36
When I look at the A.L.Breguet watches. A lot were symmetric... and a lot were not. Your remark can lead to a discussion: shall a today's watch have to be close to the historic approach ? Inspired yes but close ? That's an open discussion. Fx

World time

 
 By: 4Js : April 4th, 2011-10:30
Francois thanks for the report. The breguet promo pictures show the Americas dial as a blue shade. Your scans don't reflect that, they look more white gold. Is the dial of a blue shade? Did you see the platinum watch? At 44mm did you feel it was too big? ... 

Hora Mundi

 
 By: foversta : April 4th, 2011-14:43
Joe, first of all, please note that the system I use to take pictures softens a lot the lights: the sea is more blue than it is on the pictures. The continents have this nice "metal" color but the sea brings a shade of blue. About the size, the watch is b... 

Hora Mundi is a dream come true!!!!!

 
 By: Tassos : April 5th, 2011-11:57
And with the blue ocean and the guilloshe waves, is even more beautiful.... A photo will help you see that.... I was wondering if Breguet will survive the death of Nicholas Hayek... But Mark Hayek looks a good successor... Tassos

I agree ...

 
 By: AndrewD : April 10th, 2011-15:07
Hi Tassos, I agree that the 5717 is brilliant. Love the design and the complication. I wonder about the 44x13.55mm size, although it sounds relatively thin for the diameter, so the proportions are good. Anything past 42mm starts to wear very large for me,... 

Sorry to sound like a party breaker, but I'm deceived.

 
 By: amanico : April 5th, 2011-12:04
Or maybe I have to high expectations when it comes to WT / Dual Time Zone watches??? I find it uninspired, too big, too thick, nothing exceptional when it comes to the movement ( the Silicon escapement doesn't make all, IMO ), and the dial is so so at lea... 

"For me, this watch is a dream which comes true"

 
 By: marcelo : April 5th, 2011-17:33
Looks like a dream, indeed! I love its hands and how the PR hand gets overlapped by the others. Gorgeous! Any pic of the “enameled”? Regards, Marcelo

Thanks for the post

 
 By: SamEE : April 6th, 2011-18:27
I like the new line up! Especially the 5717 , The moon phase has so much detail. Thanks for that excellent post ! Cheers SamEE

Thanks for the report and photos ...

 
 By: RJW : April 9th, 2011-21:19
Regarding the Hora Mundi, at first glance I didn't notice the waves in the ocean but this is a very nice detail. Did you see the America and Europe/Africa dials? Just interested to know how the moon ring and the different land masses interact aestheticall... 

Sadly Richard, I only saw this one.

 
 By: foversta : April 17th, 2011-13:08
It was so busy that only one version was available... the other two were elsewhere... Fx

love that dual time! [nt]

 
 By: playtime : April 21st, 2011-05:04
No message body

can't believe that i didn't see this before

 
 By: Tobi : June 29th, 2012-07:22
but great report as always